Friday 25 November 2011

Love Clients, Love Outsource Ten, Sign Here Please


Breaking NewsOutsource Ten starts new client.


Outsource Ten are proud to announce the inclusion of one of the UK's largest Home Entertainment giants to its Client Portfolio. 


In just 5 years our client claim to have over 2 million subscribers which is rated as the 3rd largest home entertainment provider behind Sky and Virgin. Customers have generated and estimated 72 million film ratings and over 780 000 member reviews.


Outsource Ten have been drafted as a customer awareness team for them to provide a more directly channelled brand awareness campaign as an added value channel to our client's  existing mass media strategy. 











Thursday 24 November 2011

"Dirty, Sexy Things" - Building Your Brand


Last night on Channel 4 featured a series called 'Dirty, sexy things'. It showed how hard and difficult it is to build your brand as a SUCCESSFUL model. Millions of young, bright, attractive people who want to get into modelling, only a small percentage find any success at it. It is simply because they don't possess all of the key elements of a successful model.

Many young and beautiful models fail to reach their potential because they don't have enough drive and desire to overcome the inevitable setbacks they encounter. - They simply quit.

Modeling is a BUSINESS

Every business costs money, every business takes time and every business involves education and experience to make it successful. Their time is money. Therefore, in business you cannot waste anyone's time by not being punctual or ready to work at the scheduled start time. There are millions of pretty faces, just like there are millions of businesses. You can create a demand for your services if you offer a unique attitude and strategy. All good people create networks of clients that are constantly growing. You need to find ways to reach potential clients and generate more work and more clients from networking techniques.

Successful Models are MADE and not BORN. They work at all aspects of what they do and they don't stop because of few setbacks. The same relates to business. A successful entrepreneur is determined to accomplish a goal and they are not easily stopped by excuses or fears of the unknown. Being an entrepreneur is a test of your faith. If you want to be successful you need to believe in yourself. You cannot fear the failure. Work ethic and driving ambition will help you to overcome the many hurdles you will experience. There is a need for a passion to succeed. If you don't have the excitement for your product/service, people will pick up on that and you will not last.

Successful models have a directions and a plan of action. They set their portfolio, their resume, their network of potential clients and the part of the market they want to work in, and they plan a way to achieve those goals. Successful people 'think' success at all times. In business, creating a brand takes time. You need to be relentless in building your brand image and presence in the market. That means your have to be persistent in communicating your brand at every opportunity.

Starting and running a successful business can be rewarding and challenging. Success requires focus, discipline and perseverance. However, success will not come over night – it requires a long term focus and that you remain consistent in challenging environments.

'Sweat and sacrifice equal success'. Those models I saw last night on the 'Dirty, sexy things' programme, go for 20 castings everyday for 6 days a week. At the end they will maybe get 1 or 2 jobs. They start their day at 7 or even earlier in the morning and finish late at night. Moreover they spend fortune on transport in London and other fashion cities in Europe. Crazy right? However, most people are not successful because they are not willing to sacrifice their movie time, their sleeping time, and their time for games and so on and so forth. Success is not something what will come to you automatically nor will it fall from the sky. The advantage of having your own business is that you are building something for you and not for someone else.

Written by Kat Ciszak (Business Development Advisor- Outsource Ten)